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BEHAVIOR & LIFESTYLE | 28.10.2022

Utilitarian Fashion: a trend for you to always wear

Comfort, sophistication, and functionality are the key to this look, and Modare Ultraconforto presents you with everything about this fashion.

Utilitarian fashion is one of the trends that are most in evidence this season, and that already figures in the forecasts for 2023. But what would this look be? This style focuses on longevity, timelessness, functionality, and comfort, in tune with pieces that are easy to coordinate with the outfit. In the latest fashion shows, one of the pieces that stood out the most was the cargo pants, due to their practical nature.

Besides cargo pants, the look also gives room for other items such as aviator jackets, vests, overalls, and details such as pockets, buckles, zippers, and elements that provide versatility to the style. Shoes and accessories also help to compose this concept, such as the easy-fitting designs from Modare Ultraconforto, highlighted in options such as the mule in a cream shade, and the wedge with elastic straps, a functional detail that adapts to the shape of the feet, bringing more comfort.

Where to find!

This utilitarian trend emerged from the World War II period, was influenced by the workers' style and also by the sports universe, and, little by little, invaded fashion, returning with full force in the last seasons when the comfortable and functional dress code returned to the spotlight. Especially at this moment, that lifestyle has become more flexible, for example, the work, which started to have a hybrid format (face-to-face and home office), creating the demand for looks that work in different environments, isn't it? Then, utilitarian fashion comes into the picture. You know that piece of clothing and footwear that goes well with everything? This is the utilitarian style.

Distinct materials with a contemporary touch also shape this proposal, which is also marked by sophistication, and precisely because of this, it goes very well with many appointments and moments of the day. As well-being is essential in this style, comfy shoes such as sandals with block heels, cream handbags with puffer details (also with a shoulder strap), and the practicality of the camel shopper bag, which carries several objects on a daily basis, are included in the composition of this look.

Read also: news bags!

And what about the color palette? It is the smartest possible, working with very special colors in the Modare Ultraconfort mix, such as cream, a soft shade that is soothing and chic at the same time, providing a lot of style. The camel (earthy tone), is elegant and at the same time, nature-inspired.

All this trend also meets minimalism, perfect for building a versatile closet with timeless pieces and sustainable fashion references, such as Modare Ultraconforto, which has products manufactured with green energy (from renewable sources), without animal origin, and with production leftovers reassigned into new materials, which are transformed into pieces that identify the brand and also decorate stores all over Brazil and the world. Cool, isn't it?

Leave a comment here with your utilitarian style tip and be sure to post your look with Modare Ultraconforto on Instagram, tagging @modareultraconfortooficial. We will love to know your suggestion! See you next time!

MODARE ULTRACONFORTO

The best insights into wellness, sustainable fashion, beauty and self-care so that women feel inspired to wear what makes them comfortable on a daily basis and that is in tune with the latest trends.

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