BEHAVIOR & LIFESTYLE | 25.08.2023

A desire for more freedom in life and in fashion!

And Modare Ultraconforto praises natural beauty combined with feminine comfort.

 

In recent years, women of different ages have prioritized a lifestyle that is "closer to reality". In other words, both online and offline, the focus is on expressing oneself naturally (how to present oneself on social networks with less artificiality, without filters, unrealistic productions in the feeds, and in real life too, more maturely). Much of this change is justified by conversations about mental health since the search for daily well-being and the healthy consumption of media to relieve everyday life are in evidence.

It's worth mentioning the influence of Generation Z (born between 1995-2010), digital natives who have driven not only pleasure but the discovery that there is beauty in being "perfectly imperfect" by sharing unedited/manipulated photos and having a social conscience. They are the ones behind the boom in prioritizing real experiences and this is reflected in the desire to be in more immersive spaces and have more genuine interactions. Interesting, isn't it?

Undoubtedly, there is a new sense of freedom in the air, especially for women who embrace a lifestyle aligned with themselves, whether it's looking after their home, showing how to be a mother, or helping to understand certain issues that are still viewed in the wrong way (menopause is one example). And, at the same time, giving them a chance to smile, cry or dance and relive being a child!

And we tell you more: in real life, this spontaneous behavior has conquered makeup, fashion, and decoration. On the face, women have surrendered to natural make-up (with mascara and brown eyeliner) thanks to the clean look of their skin and loose hair. In fashion, the capsule closet (smart closet) is an important investment, as it emphasizes quality pieces that can be worn 365 days a year. In decoration, homes become an invitation to connect with one's essence through self-care and stimulating activities.

All of this provides the very welcoming feeling that it is possible to be and live the way you like. Including capturing the experiences that give rise to valuable memories (no FOMO, ok?). Freedom is about feeling less pressure to prove yourself, consuming what brings you happiness, and having a personality. There's no need to pretend you're having the time of your life, but rather to add what is sincere and affectionate.

 

Get on board this freedom with Modare Ultraconforto

The clogs with block heels guarantee more balance and safety for your feet, as well as feature shades that celebrate the natural and look amazing with the brand's new shoulder bag. With these designs, you'll enjoy a light, refreshing walk that delivers a lot in terms of beauty. And there are valuable sensory experiences: Ultracomfy insole (6.5 mm thick) and Reflex Sense drop (also ideal for women with heel spurs). The cork detail to elevate your style stands out!

 

All the products update different women's styles with versatility. Check them out!